Sunday, 3 January 2010

Evaluation 1) In what ways does your media product use, develop or challenge forms and conventions of real media products?

What are the conventions of a music video?

The common conventions of a normal music video are the following:

  • Relationship between the lyrics and the visuals
  • Relationship between the music and the visuals
  • Close ups of the artist/s and focus on them
  • Often cases of Voyuerism
  • Often cases of Intertextuality
  • Variety of locations

The conventions of our genre, Grime, were simplistic however it was key that we followed the conventions.

We interviewed many to see what they would expect to see in a grime video. These are the key things everyone said.











Here is a video showing how our grime video is similar to other grime videos and has key conventions that exist within grime videos today.

(click on the link below, to view in full screen hover over the timeline so that two icons appear in the bottom right hand corner, and click the small 'screen' icon that appears in the far bottom right corner)

Comparing our video with other grime videos

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